Is Your Mobile Marketing Strategy Air-tight?

US Retail McommerceMobile devices have clearly changed the way people shop.  From my own personal experience, as I was doing some Black Friday shopping last week, I turned to my I-phone on several occasions for price comparisons, check inventory to see which store had the item I was looking for in-stock, and to read consumer reviews.

In e-commerce, the mobile revolution is here.

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Google Chromecast. Sent by the Gods?

I can hardly contain myself as I muster up enough focus to write this blog for you guys!

Ok, here I go…

I LOVE GOOGLE CHROMECAST!  There.  I said it.  I feel sooooo much better now (sigh.)

Chromecast-large

Please allow me to elaborate on my adoration for the new (well, not so new) Google Chromecast. Continue reading

Google Glass

google glass picGoogle Glass is at the forefront of what I’m predicting to be a new turn into an explosion of wearable technology. The Google Glass is a lightweight frame equipped with a hidden camera and tiny corner display that responds to voice commands. It could be described as the Internet layered on top of augmented reality. Literarily, it’s an eyeglass display with facial recognition. It also gives directions as you walk and takes video from your point of view. Because eye movements are largely subconscious, Glass will quickly learn a significant amount of information that you probably don’t realize about yourself. It can collect, send and receive information when you’re not thinking about it. There’s no clicking or swiping which eliminates that brief second of choice. When information is rapidly collected, it destroys Glass users’ control over the personal information that we may or may not choose to share. Continue reading