Ok, you must admit the notion of having a “Dashboard of the Future” is kinda cool, Wifi connected, with streaming audio features, voice commands and social integration screams fun! I wonder though, face booking, tweeting, texting and driving is a scary notion no matter how cool, sleek and well designed the Dashboard of the future may look. Automakers are in a rush to design the future automobile that could change the way we drive forever. Actually it could revolutionize the way we drive forever. Just think of the amazing things you could do with a smart Dashboard.
One of the biggest challenges facing marketers is gaining and retaining customers. All customers are of value, but that value doesn’t equal consumer loyalty to your brand. Some consumers of your brand become lifelong users, advocates and enthusiast. Other consumers are less committed to your brand and are easily swayed through consumer promotions, competitive pricing and convenience. You can’t please all consumers at all times. What is not a given, however, is the size of the “loyalist” segment for any given brand. 
I recently attended a screening of BET’s new movie and upcoming TV series “Being Mary Jane,” starring Gabrielle Union. At the screening, they asked everyone attending to promote the show on Twitter and Instagram using several different hashtags. Since then, I’ve been noticing that everyone is using a hash tag! Dallas small businesses and agencies would do well to follow what Hollywood movies are doing and get on the hashtag bandwagon. 
3 Martini Lunches 